Open Letter to the Coca-Cola Corp.,
With more and more things changing from status as a Product to a Service (software, music, media, etc…) I thought you might like to change your line of beverages from a product to a service as well.
Please run a line of Diet Coke to my house, and bill me a flat rate for the service like my cable bill. If I exceed the amount allocated by your Basic Plan, please call me repeatedly and ask if I’d like to be upgraded to a Platinum Plan.
I’m actually surprised your overpaid marketing executives overlooked this blatantly obvious income opportunity. If you are interested in a new marketing CEO, I would be more than happy to help you out. Trust me, I got plenty more ideas where that came from.
BTW: I’d like an employee discount…